PR & Communication Apprentice

Walworth Road, SE17
05 Aug 2019
22 Aug 2019
Full Time
Organisation Type
Housing association / RP


  • Develop and implement innovative approaches to engaging clients and promoting services
  • Develop PR plans to promote our services locally, and to promote specific initiatives such as the Festival of Opportunities
  • Together with our Digital officer, Identify and develop content to use across our social media accounts across Facebook, Twitter, YouTube, Instagram ensuring customer enquiries are effectively handled.
  • Ensure that the Peabody and Peabody Community Foundation websites are regularly updated, developing content and a calendar of events
  • Identify and prepare news stories, press releases and videos, supporting the Senior External Affairs Manager in building our profile and influence
  • Develop and produce local newsletters/ other relevant targeted materials, measuring impact and making suggestions to improve and build engagement
  • Work with the communications team to ensure a consistent brand and tone of voice across all communication channels
  • Engage with all internal stakeholders to ensure all requirements are supported
  • Report on the performance of all PR and communication campaigns; including media analysis,  ROI and KPI's (good working knowledge of Google Analytics is a must).
  • Support overall planning of communication campaigns through creation and maintenance of content calendars and plans.
  • To explore, identify, and develop innovative approaches to engage customers and provide experiences
  • Undertake PR and Communications assistant apprenticeship training / qualification


Skills/experience required:

  • Creative, enthusiastic, driven and self-motivated to always produce the best results
  • Caring and empathetic, able to work effectively with colleagues, customers and partners
  • Excellent written and oral communication skills
  • Excellent writing skills and the ability to develop creative and engaging content which is human and kind
  • Confident and able to gain the confidence of a range of people
  • Some experience of editing imagery and knowledge of Adobe Creative suite
  • An analytical thinker with the ability to research, report and analyse data.
  • Possess a keen eye for design and copywriting skills with strong attention to detail.
  • Good working knowledge of Microsoft Office package.

Desirable requirements:

  • Some experience in PR or communications within a business context.

Qualifications required:

  • 5 x GCSE’s at Grade 4 or higher (A-C equivalent) including Maths and English or a Level 2 apprenticeship in business related discipline